Kaitlyn

While making my portfolio I wanted to focus on designing fresh and creative advertisements for three well-established fashion brands. To further diversify the brand's product line, all of the products being advertised are brand new and innovative products for the brands. As I analyzed all of the selected brands, I noticed that all of them had very unique and specific advertising styles, so I tried to ensure that all advertisements met those standards.

The inspiration for this photoshoot came from the Nutcracker ballet. The shoot aims to highlight the beauty of the ballet and the fashion that lies within it. Each of the looks was inspired by a different character in the ballet, Clara and the sugar plum fairy. The photos were shot in a winter setting to further enhance the beauty of the theme.