Ma Charmayne

To create a small dessert, take out place where consumers can buy a variety of brownies that will be placed in a box. The brand gives a variety of dessert in one box. Desserts will be available per piece, four, half dozen and one dozen quantities which is ideal for satisfying personal sweet cravings or enjoying with friends and family. products will be packed in boxes which makes it an amazing food gift idea

The heart company is known as Burnaby’s local florist since 2014. They have now two locations, one in Lougheed hi-way and in Sunset St. Burnaby. They started as a flower shop and eventually grew as a multi services shop that also offers coffee and gelato. Granting their mainstream is their flower shop and attracts many age groups, The café and gelato shop will target younger age group, young professionals aged 18-29 can be in any gender reference, who would like to explore new coffee places in lower mainland, very active in social media platforms and earning from minimum to middle class salary grade. The new target market or product line can be beneficial to the company too when the flower arrangement orders are slowing down. By introducing all the products available in one shop, it shows that the brand offers convenience and uniqueness to consumers. Through print, social media and bus shelter advertising it will increase brand awareness to possible future clients

Sequoia is pre-selling real estate condominium rebranding for London building Vancouver downtown where VCAD is located. Sequoia is a giant redwood tree mostly found in Canada, they are mostly protected and considered monumental trees, like the building itself is considered a heritage establishment. This project will showcase only the interior improvement of the building since we will continue to preserve the façade.

This project is a new product line for Danone Activia Yogurt, which is dedicated for kids at young age. This is to help parents and guardians to avoid fussy days caused by improper digestion. The product contains probiotics which is clinically proven for good digestion. This product will be widely available in Canada.

This is a conceptual brand that focuses on providing affordable and convenient meals in to-go and hand carry boxes. It focuses on serving hot and hearty Filipino favorite meals. Its products are convenient alternatives to packed lunches or fast food which are the typical go-to for people during the busy hours of the day

Embrace is my group project with Madison Hartford and Harmit Kaur. This project focused on helping young moms who are experiencing postpartum depression by creating daily journals that can be their companion while they are dealing with the depression. The artwork’s in this project used freehand vector designs that evokes the feeling and emotion of moms and supported by a very clean and relaxing layout of the journal. Also the brand used a lot of plants that can help moms to relax. Group project contributions: Charmayne: Identity System, Branding, Illustrations & stickers. Harmit: Stationary system, Ads Madison: Journal covers (back & front), Inside pages design & layout

bubba is a hair care brand for kids that treats different hair types from Straight to kinky hair. As the current market for kids hair shampoo only carries one size fits all products. The product aims to cater a specific hair care needs for kids with different ethnicity and to introduce and entice consumers to buy the product specifically designed to care for different kids hair type. The design has characters, consumers can easily identify which hair type the product is for