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Home   Portfolio   Marketing and Merchandising for Fashion - Marketing Specialization   Liam Paterson Portfolio

Advertisement for Dime Mtl.

The overall theme of the advertisements is Beautiful Chaos. These advertisements encapsulate Dime's identity as a brand, being that Dime is able to create something beautiful while still remaining true to the chaotic and wild side of skateboarding.

Photoshoot for Fashion Styling

The idea for the photoshoot was to show that fashion can, and should, be multi-functional. The idea was to create a scene where a tennis player is able to use the garments for tennis, as well as go for a business dinner after. And these photographs help set the scene very well.

Photographer: Jacob Martens

Model: Maurice Boutin