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1 out of every 6 women in America has been the victim of an attempted or completed rape in her life time.(https://www.rainn.org/statistics/victims-sexual-violence) a study done by the DOJ estimated that 35.4% of sexual assaults are drug-facilitated. (https://fivethirtyeight.com/features/rapes-assisted-by-drugs-or-alcohol-are-all-too-common/) a group of researchers at North Carolina State University conceptualized a nail polish that can detect date rape drugs, but has never been brought to fruition. Hence colour guard, a nail polish that does just that. Once applied to your fingernail, all you have to do is swirl your finger in your drink. If the polish detects any one of a number of date rape drugs like Rohypnol, Xanax or GHB, it will turn a different color.

The low calorie cooler market has been growing exponentially over the past few years. Many consumers want to enjoy drinking without all the sugar and carbs, making Parallel 49th’s squish hard seltzers a popular choice. Due to the markets over saturation, squish has been redesigned in a more illustrative and minimalistic style to draw younger consumers to the shelf, and differ from the photo based packaging seen consistently among its competitors. The deliverables include a new logo, 6 flavours redesigned, packaging for their corresponding 6packs, and a variety pack with an assortment of flavours. Squish hard seltzer can be found on the shelves in liquor stores across B.C.

8D audio is a new conceptual music streaming service that is exclusive to 8D audio. This type of audio is created by making binaural beats- meaning that you hear tones in each ear with slightly different frequencies. Listeners will experience a new way of listening as 8D audio creates the illusion that the sound is moving around you in a 360 motion. Currently the market for this type of listening is mainly on youtube, thats why 8D audio was created to provide a space soley for these listeners.

Tommy’s Cafe, a European breakfast and lunch spot in Lynn Valley was given a rebrand to refresh this classic spot. Since the restaurant serves dishes from all different parts of the world, the rebrand will change the red and white Canadian colour palette to brown, associated with dependability. This more illustrative rebrand will give a family friendly look to match the casual dinning atmosphere of Tommys. The logo and collateral package for the restaurant has been redesigned as well as the menus, to-go containers, and staff uniforms.

surrounding mental physical and spiritual well being. This magazine is welcoming, inclusive and intends to educate readers that they are not alone in their struggles while creating dialogue around taboo topics. three covers have been designed for the fall, winter and spring edition, as well and one fully complete magazine.

Spartacus Books located in vancouver B.C. on Commercial drive. Spartacus books is a radical non profit, volunteer run bookstore and resource center that got its start in 1972 as a booktable at SFU. This book store operates under an anti-oppresive, anti-colonial, and anti-capatalist framework to reject hieraches and binaries. The customers and volenteers are united through the spirit of struggle as they belive all opressions are linked. their books, magazines and zines feature anarchist, Indigenous, queer, feminist, Black, and immigrant content that would otherwise not be avalible in mainstream book stores. additionally, it is a safe space for community gathers such as movie screenings, craft nights, jam sessions and book clubs. Because spartacus books is a non profit volunteer run store, they rely on donations in order to stay alive. it would greatly benefit the store to have some sort of advertising, which they probably have held off from because of their anti capitalist values. It is essential to do some form of advertising in order to raise awerness about this non for profit, and hopefully catching the attention of potential donors in order for them to keep providing their hard to find books, resources, and community space. the goal is to incerease awareness through advertising, logo re design, hosting special fundraising events, while keeping the stores ideologies and values at the forefront of everything designed. The posters and ads will be placed in and around vancouver on telephone poles and free spaces, in order to align with anti capitalist values as much as possible.