Courtney

Schaefer

Graphic Design

Seed to Culture Rebrand

A student of Graphic Design at VCAD. Explore the projects of VCAD�s talented alumni from below and get a first-hand look at their original work.

Nature Nocturne Marketing

This concept was done for a nightclub event at the Ottawa Museum of Nature. An event poster, coasters, and ticket were created. A main feature of the museum was previously a giant jellyfish sculp...

This concept was done for a nightclub event at the Ottawa Museum of Nature. An event poster, coasters, and ticket were created. A main feature of the museum was previously a giant jellyfish sculp...

This concept was done for a nightclub event at the Ottawa Museum of Nature. An event poster, coasters, and ticket were created. A main feature of the museum was previously a giant jellyfish sculpture that hung in a 360 degree glass room at the top of the museum which is why it was chosen for this conceptual design.

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Condo Development Branding + Marketing

This concept was done for a theoretical condo development taking over the current space where VCAD and other schools reside. The name "The Scholars Building" would play homage to the schools that wou...

This concept was done for a theoretical condo development taking over the current space where VCAD and other schools reside. The name "The Scholars Building" would play homage to the schools that wou...

This concept was done for a theoretical condo development taking over the current space where VCAD and other schools reside. The name "The Scholars Building" would play homage to the schools that would vacate. To fit with the name the condo development will play colours and concepts of dark academia while retaining a modern feel. Throughout the marketing materials pieces of the logomark are utilized to create structure and cohesiveness.

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Tentree Marketing

Marketing concept for Tentree's Climate+ Program. The Climate+ program offers customers to purchase a package of trees to be planted to offset some of their daily activities. Each ad illustrates...

Marketing concept for Tentree's Climate+ Program. The Climate+ program offers customers to purchase a package of trees to be planted to offset some of their daily activities. Each ad illustrates...

Marketing concept for Tentree's Climate+ Program. The Climate+ program offers customers to purchase a package of trees to be planted to offset some of their daily activities. Each ad illustrates a different activity as well as silhouettes of trees. The number of trees in the image matches the number of trees that it takes to offset the activity.

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