Jennifer

This personal brand identity reflects my approach to design, clean, strategic and memorable. Every element, from the logo to the color palette and typography, was crafted to communicate my values as a designer: creativity, professionalism and attention to detail. The result is a cohesive visual system that not only represents who I am but also demonstrates my ability to build distinctive, consistent brand identities.

Femenina is a bag brand and online store created exclusively for women. In this project, I developed a visual identity and online presence that highlight the brand’s elegant yet practical character. The design reflects modern femininity through clean layouts, refined details and a consistent user experience, positioning Femenina as a distinctive destination for quality bags that empower and inspire.

CroSheep is a handcrafted crochet brand specializing in handmade stuffed animals (amigurumi), clothing and accessories. For this project, I developed a warm and inviting visual identity that highlights the artistry and care behind each handmade piece. The design blends charm and professionalism, positioning CroSheep as a distinctive destination for thoughtfully crafted crochet items that bring comfort and character to everyday life.

Aromas is a contemporary perfume brand offering refined fragrances for both women and men. For this project, I created a visual identity and presentation that convey sophistication, sensory richness and inclusivity. The design balances elegance and modernity, positioning Aromas as a distinctive brand that invites customers to experience timeless scents through a cohesive and memorable aesthetic.